Founded in 2012 with a mission to introduce
Contemporary lifestyle experience within the kingdom & abroad
MFC was founded by local and international experts with a common passion for great food and hospitality. MFC is the result of a convergence of skills that came together to create a new vision of high-end hospitality and lifestyle experiences in the Kingdom, the region and abroad.
The company takes pride in owning and operate prestigious and internationally renowned fine dining and casual dining franchises.
Our Vision
To be leading benchmark in lifestyle projects. Each of our projets introduces a new statement.
Our Mission
To elevate the quality of life through great dining and lifestyle experiences.
1 Our people
MFC is our family,
& our restaurants are our homes.
2 Our Guests
Inspired by Mahatma Gandhi : “they are not outsiders to our business, they are part of it”
3 Our product
Maintaining the highest standars in quality, never cutting corners
A mission to elevate
The quality of life
10
franchises
6
Different cuisines
1.1
Million customers served in 2019
3
Cities
3
proprietary concepts
1000
Employees
13
Branches currently operational
8
Branches currently under development
Corporate social responsibility
COLLABORATIONS
Sanad children cancer association
Reach each child who suffers from children cancer and support him and his family.
Saudi alzheimer’s disease association
The first association of its kind in Saudi Arabia that deals with Alzheimer’s patients.
Zahra breast cancer association
A health charitable association which aims to sensitize the public to breast cancer, and provide support to breast cancer diagnosed patients and survivors.
shatec international hotel & tourism school
Thanks to its exclusive license to operate the renown hospitality institute, MFC aims to strengten and to develop the hospitality ecosystem in Saudi Arabia throught the education of the Saudi youth.
MFC is under ownership of :
SHAKER
investments
A visionary private family office
Our team
Top operational executives
Faisal M.Shaker
CEO & Board member
Toufic Albawab
Chief Financial Officer
ALESSANDRO OLIVIERI
BRAND DIRECTOR &
OPERATION MANAGER
ZAUR ABDINOV
DIRECTOR OF DEVELOPMENT &
BRAND MANAGER URTH CAFFE
ETIENNE BORMAN
Brand Diretor, Myazu & Sub Brands / Head of Western Region
Head office & support functions
ABEER RASHAD
Chief Operating Officer
REHAM SHALABY
HUMAN RESOURCES MANAGER
BASSAM NASSAR
GROUP INVESTMENT
& TREASURY DIRECTOR
DILSHAD AHMAD
IT MANAGER
IRINA BUTUC
RESERVATIONS MANAGER
Executive chefs
Ian Pangelley
Group Corporate Executive Chef
Barry Andrews
Executive chef, Japanese
& pan-asian cuisines
Filippo pagani
Group Corporate Executive Chef
Nihad Allahverdizade
Executive chef, Urth caffe